Monday, June 13, 2011

MAFBEX 2011 : Taking You Around The World In 5 Days

THE BIGGEST AND MOST AWAITED FOOD SHOWCASE OF THE YEAR AT
THE WTC MANILA THIS JUNE


Following the incredible success of the Manila Food and Beverage Exposition 2010, MAFBEX 2011 offers to take every foodie’s palate around the world on June 15-19 from 10AM to 8PM. The 5-day food fest at the World Trade Center will draw in all sectors of the food and beverage industry by featuring a diverse array of food and beverage products and categories, innovative technologies, latest supplies, original and competitive services, and modern formulations from all over the globe. Get to explore the different tastes the Chefs of the World parade have to offer and the diverse showcases at the International Pavilion.

For the benefit of the ABS-CBN Foundation Inc, WORLDBEX Services International brings everyone yet again, a world-class show. “MAFBEX is committed to impart a comprehensive access to excellent food and beverage products, events, newsworthy information as we showcase a host of food services and products from every corner of the world,” Mr. Joseph Ang, WSI Founding Chairman says. With almost 400 booths of both foreign and local exhibitors on the show floor, MAFBEX 2011 definitely is the biggest and most awaited food show of the year.

Aside from its varied list of cooking demos, MAFBEX also has free seminars that cover major trends and issues relevant to all food enthusiasts, culinary students and professionals. These educational sessions include the following:

·        ON NEWS WORTHY INFO / HEALTH:
o   Mananging Diabetes Nekkutus through Diet
o   Updates on Philippine Food Safety Framework
o   You Are What You Eat – a walk through on the effects of foods to health
o   Dietary Management for Cardiovascular Disease
·        ON BUSINESS:
o   Eventology 101: Basic Event Management
o   Controlling Buffet Cost
o   How to start your own Beverages Catering Business
o   Branding 101: How to make your product standout in the market
o   Handling Guest Complaints
o   Basic Rules for Selling: Finding Success in Sales
o   Unstoppable Sales: The Need for Growing Profits in Events
·        ON HOW TOs:
o   Competitive Baking and Pastry
o   Kitchen Chemistry: A Peek into Modernist Cuisine
o   Junkfood Substitute
o   Cruisin’ 101
o   Food Styling
o   Italian 101
o   Cooking with your five senses


There are also interschool competitions co-organized by De La Salle-College of Saint Benilde School of Hotel Restaurant and Institution Management (SHRIM). It Includes competitions on Table Set-Ups, Mocktail Punch, Cake Decorating, Ice Carving to name a few. Also open to participants are the major contests including the Benildean Flair Factor, Flair Cup 2011 and MAFBEX Singing Idol. MAFBEX also features the Young Hoteliers Exposition (YHE), which showcases the talents of the SHRIM students of DLS-CSB. The event gives an opportunity to test the students’ ability in healthy competition and display unparallel professionalism.

Now on its 5th year, MAFBEX is the food industry professionals’ choice because the show meets the increasing industry demands. Aside from the anticipated foodies (consumers), the event is expected to draw in suppliers, manufacturers, distributors and retailers to discover unique finds in food, ingredients, equipment, and services that would help their companies run more efficiently, offer new products, and improve profitability. The tradeshow also aims to serve as an avenue for small to large-scale food businesses in attracting potential buyers and promoting local and international food business.

For more event information, you can visit www.worldbex.com or contact Worldbex Services International at (632) 531-6350/ 74; (632) 534- 1334; (632) 534- 3615.

ABOUT WORLDBEX

A Philippine based company, Worldbex Services International (WSI) is a duly registered events management company founded in 1996, and the leading exhibition and event organizer in the country.

WSI have crossed the unique milestone of having organized quality trade and consumer shows in over 10 years of existence involving different countries like U.S.A., Europe, Middle East and Asia, and is set to expand their frontiers to other parts of the world.

Propelled to perfection by an ardent desire to elevate the standard of event organization and management in the Philippines, Worldbex Services International seek to provide the cutting edge in the industry of event management and trade exhibitions determined to exercise expert management skills and creative marketing made visible in all endeavors for the emulation of the exposition industry worldwide.
Worldbex Services International established the trend in the Philippines’ exposition industry, bringing to fore the latest innovations in the world of expositions. Worldbex Services International features world-class products, services and technology that harp on quality worthy of the attending trade visitors and exhibitors from all over the world.


For more information, you may contact:
Jad Deveza
PR Asia Worldwide
jad.deveza@gmail.com
Mobile +63 926 7272076

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