BUM Holds Fashion Show With Cosplay As Theme

Local clothing brand BUM brings the Cosplay trend to the fore with a one-of-a-kind fashion show at the SM Mall of Asia.

If you have a story to tell, don’t keep it to yourself. Flaunt and let the world know through fashion.

This has been the youth’s battle-cry these days. Not only are they daring, wearing their colors on their sleeves proudly, they are pushing the envelope when it comes to dressing up, as well.

Even the term “costume play” or “cosplay”, which is the act of dressing up as a fictional character inspired from an anime TV series, or a character they idolized, has found its way into the youth’s wardrobe. Cosplay is no longer a style but it has become a “trend” that is normally seen and worn on the streets.

To underscore this “daring” and “experimental” style philosophy, BUM is putting together a fashion show on November 25 at the Music Hall of the Mall of Asia in Pasay City.


Called Reveal Your Darkside, this fashion celebration is the culminating event of an ongoing nationwide contest. Since August 8, BUM has been receiving through its website (http://www.bumequipment.com.ph) countless entries from young stylistas who want to share the world their passion for the brand and the cosplay trend.

Interestingly, the fashion show will also showcase BUM’s new collection for the Holidays. So cosplay and BUM fanatics can expect a one-of-a-kind fashion event that would inspire them to express their angst, passion, and identity more freely through BUM Collections. Mall goers will enjoy BUM’s treats as early as 1pm with live games on screen. Shoppers can play live video games at the Music Hall venue and win fabulous prizes courtesy of our sponsors Netopia Internet CafĂ© and Ideal Vision. Register as early as 1pm and get a chance to win prizes in our event raffle such as NOKIA C1 cellphones, five (5) pieces of P500 GLOBE prepaid loads and BUM gift packs. Raffle draw will be held at exactly 6:30pm. BUM products are available at BUM Boutiques and leading Department Stores nationwide. For Show details, visit www.bumequipment.com.ph and like us at www.facebook.com/bumequip .

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