Thursday, February 27, 2014

2:14 AM

Panagbenga 2014 Closing Ceremonies will Lead by TV5’s Hottest Stars

This weekend, all roads will lead to the City of Pines as TV5 spearheads the much-awaited closing ceremonies of the month-long Panagbenga 2014 Festival with theEveryday All the Way sa Panagbenga 2014 show on Sunday, March 2, beginning at 4pm at the Upper Session Road Stage, Baguio City.

The grand and colorful culminating show will feature various activities that both families and groups of friends can definitely enjoy together to really feel the complete Panagbenga experience alongside the Kapatid network.

The festive afternoon will have entertaining performances, exciting games and other fun activities that will be led by some of the Kapatid network’s hottest stars, who will also be introducing brand new shows the viewers can look forward to starting this March!

Leading the way for the Everyday All the Way sa Panagbenga 2014 is the main cast of TV5’s latest daily primetime offering, Confessions of a Torpe, featuring Ogie Alcasid, Alice Dixson, Mark Neumann and Wendell Ramos.

Also in attendance to celebrate with the people of Baguio will be the fun and crazy cast of TV5’s upcoming sitcom, One of the Boys, led by TV5 drama princess Eula Caballero and the five half-Pinoy hunks of Juan Direction—Daniel Marsh, Charlie Sutcliffe, Henry Edwards, Michael McDonnell and Brian Wilson.

And as an added treat for all their fans, the on-screen love tandem of One of the Boys’ Eula Caballero and Daniel Marsh will kick-off this weekend’s festivities with an exclusive meet-and-greet on Saturday, March 1 at SM Tarlac at 1pm, and then at SM Baguio at 4pm.

With one of the most festive and popular annual celebrations of the country coming to a close, TV5 will make sure that your Panagbenga 2014 Festival will be an extra special experience with the exciting Everyday All the Way sa Panagbenga 2014 show!

Tuesday, February 25, 2014

9:17 PM

Lazada's Big Bet On Southeast Asia

When Berlin-based Internet incubator Rocket Internet launched the online marketplace Lazada in five Southeast Asian countries in early 2012, it has placed a big bet in the region.

Unlike other regions of the world, which have dominant destination websites such as Amazon in the Western World, Alibaba's Tmall in China, or Flipkart in India, Southeast Asia is a territory of niche players. It also lags behind other regions in e-commerce maturity.

"The main opportunity that we took advantage of is two-fold: one is that people are becoming more Internet savvy and the mobile phone penetration is also going up; and second, Southeast Asian countries have strong developing economies. Economic growth is not only in the capital cities but also across the whole countries. What you have in these countries is a lot of offline retail presence moving to second and third tier cities. We are also taking advantage of the opportunity to bring these offerings to people who, for the first time, can spend money and using disposable income," Maximilian Bittner, CEO of Lazada Group shared.

The vision, he said, is to build a general merchandize destination website that shoppers would think of as a place to find good buys from consumer electronics to fashion to home appliances to books to about anything that they need. This was from same company that also built Zalando in Europe, Linio in Central America, and Zalora in Asia-Pacific.

The challenges, according to Bittner, are huge, but learnings come everyday. "We really tried to address the key challenges that exist on a day by day basis, including challenges in logistics or being able to bring packages to anyone across the country at an acceptable time, finding the right mix of products in specific markets and being able to offer them at good prices, and supporting third-party sellers using the platform," he said.

Early on, the company realized that to make it as the dominant regional e-commerce player, it has to be very innovative and use its strengths as well as opportunities in the market.

From offline to online shopping

Bittner said each of the Lazada markets - Indonesia, Thailand, Malaysia, the Philippines and Vietnam have strengths. Indonesia, for one, has the biggest population, with close to 300 million people. Malaysia and Thailand are more developed from the GDP perspective and people have more disposable income. 

The Philippines also has a big population, a steady market and increasingly becoming investment friendly. Vietnam's GDP is catching up and has a geographically dispersed population, which makes it a good market for online retail.

"Initially, we focused more on consumer electronics - mobile phones, tablets, cameras. In the last six to 12 months, we started focusing on lifestyle products from home appliances to fashion to sports. In the Philippines, we are selling more small home appliances, in Thailand beauty products rule, in Malaysia the electronics side is strong. Our product mix is getting diverse," he said.

Stein Jakob Oeie, CFO & CMO of Lazada Southeast Asia Pte Ltd., added that Southeast Asia is a region dominated by Facebook. Thus, Lazada’s effort is big on social media.

"We not only use Facebook but social media overall for engagement to attract new customers and retain customers. What we did initially was start on the engagement side. We started communicating with the customers and we started getting feedback - what we were doing good, what we were doing better, what we did wrong and we adjust to that. Its a very cost efficient way to get feedback. Its much easier to get people aboard," he said.

With a fan base of over six million people on the social networking site, Oeie said Facebook has become its main customer acquisition platform. Facebook works to Lazada's advantage because of its regional presence. Currently, its advertising and customer engagement efforts have yielded impressive results: 90 percent reach of the online population in Philippines, 80 percent reach of online population in Indonesia, Malaysia, and Thailand; and 60 times fan growth in one year to five million fans.

"This strategy has three big benefits for us: almost everyone here is on Facebook, they are on Facebook most of the time and we can target them and very customized personalized messages, which make it incredibly efficient for marketing," he said.

Another strategy, he said, is shifting focus from the big cities to rural areas where consumers are looking for products they wouldn't have access to in the neighborhoods.

Bittner added that while US and Europe and even second tier of BRIC (Brazil, Russia, India and China) nations were ahead of the e-commerce development curve, the Southeast Asian market has a lot of potential and room to grow. "The market is still very young and we are helping pioneer that market. The 
population is very tech savvy, willing to try new things. So we strive to provide them with tools they need to have a good online shopping experience, gain their trust by providing safe payment methods, and introduce mobile apps so they can have access on any device," he said.

Despite its success in the online space, Bittner said building a physical store is not part of the plan. Lazada will remain a pure-play e-commerce destination website. And this strategy has its advantages.

"You have the ability to provide offer to anyone who comes to your website. 
Your reach is much bigger. You can have unlimited shopping," he said.

Thursday, February 20, 2014

1:00 AM

King Bee Food Restaurant at Fisher Mall is Now Open

Another newly Chinese Restaurant has been open at Fisher Mall in Quezon Avenue corner Roosevelt Avenue last February 16, 2014 named King Bee Chinese Food. 

The owner of Fisher Mall, Mr. Bobby Del Rosario who lead the opening and ribbon cutting together with the King Bee owners, staff, bloggers, friends and guest that followed by a King's feast.

The King Bee Chinese Food Restaurant in Fisher Mall was the latest branch that they opened in a mall. As another addition of King Bee branches which offers authentic Chinese cuisines to their clientele and to their potential customers. You will see the life size King Bee statue at the upper ground floor of Fisher Mall who welcomes guest and food enthusiast.

They serves dim sums, signature King Bee Fried Chicken, soups, healthy mixed of Fruit Platter and of course the flavorful noodles for long life. They also have a variety of rice toppings and other cuisines.

You can check out the King Bee Chinese Food Restaurants in their various branches.


Unit 9-14 Upper Ground Floor,
Fisher Mall, Quezon Ave. Cor.Roosevelt Ave., Q.C.
Tel. (046) 402-0632


Newhall Commercial Center, Governor's Drive,
Manggahan, General Trias, Cavite
Tel No. (046) 402-0632


Commonwealth Ave.
University District, Brgy. Holy Spirit,
Quezon City
Tel No. (02) 990-4688 / (02) 376-9492


Diversion Road, General Trias, Cavite
Tel No. (046) 437-2947


Sta. Rosa Estate, Brgy. Don Jose,
Sta. Rosa City, Laguna
Tel No. (049) 544-0895


120 Kingsville Arcade, J & F Bldg. 3,
Brgy. Mayamot, Marcos Highway,
Antipolo City
Tel No. (02) 681-9608


Parklane Square, Brgy. Almanza
Dos, Las Pinas City
Tel No. (02) 359-5221 / (02) 664-0957

For more information about King Bee Chinese Food Restaurant, visit their website at and you may LIKE them on Facebook at

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