IBM:The Worldwide Marketshare Leader In Software For Social Business

For Social platform software for 2009 and 2010, the IDC ranked IBM to be the number one in world wide market share by IDC. According to them, the worldwide revenue for the social platforms software market was more than $500 million in 2010 with a growth of 31.9% and by 2014 the market opportunity of social platforms is expected to grow of nearly two (2) billion in worldwide.

The second consecutive year that IBM was named the market share leader and second time that IDC published an analysis of worldwide social platforms  softaware market.

The rising of social networking inthe workplace has been adopted and based to the IBM's 2011 CIO Survey 55% of CIOs plan to invest in collaboration and social networking to increase competitiveness. In next three to five years, CIOs are looking for ways to change their internal collaboration process, interact and sharing of data.

Sandy CarterVP for Social Business Evangelist of IBM Corporation has shared that we are on the fifth IT era of Social Business. The three characteristics of Social Business are the ability to engage, being transparent and nimble. In the Philippines to be the number 1 in penetrating with 93% of participation from online users in Facebook and we are number 9 in Twitter worldwide.

Social platforms has emerged as one of the leading technology trends for organization based on the recognamic of people are looking for ways to more easily collaborate, interact and share data.

IBM as a social software including IBM Connections provides tool such as communities, forums, wikis and blogs and new capabilities like advanced social analytics, enabling users to expand their network with recommendations of people to connect with based on prior connections and similar interestest. IBM Connections is available both on premise and in the cloud.

In the past year, new IBM Connections clients include GMCH, Bayer Material Science, CEMEX, Sogeti, Singapore Airlines, Australian Bureau of Statistics, Berlitz International  Inc., Sennheiser electronic GmbH & Co. KG, Panasonic and Rheinmetall AG. More than 35% of Fortune 100 companies have adopted IBM's social software offerings. For more information about IBM social software, visit

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